This now multi-billion dollar open source enterprise came to Blank as a three-person startup company based in North Carolina. Tasked with developing a marketing story and supporting corporate and product identity materials and advertising based on the unique Red Hat name. By developing the now infamous Red Hat man logo as well as advertising campaigns (think pre Wired) and numerous other collateral materials, we helped put them on the map. Red Hat went on to have one of the most successful IPO’s of their kind and is now a $12 Billion company serving over 50 countries worldwide.